Retention Starts With the Right Message.

Your most profitable customers are the ones you already have. Our retention strategies turn one-time buyers into loyal repeat customers through smart segmentation, automated flows, and brand-rich campaigns that land in the inbox and deliver on ROI.

Clicks are expensive. Retention is smart. At The Popular Agency, we build email and retention systems designed to nurture relationships, increase lifetime value, and make every customer worth more over time.

From beautifully branded campaigns to high-converting automation flows, we help you turn your email list into your most powerful sales channel. Whether you're scaling Shopify, launching new SKUs, or just tired of one-and-done sales, we make retention a growth engine, not an afterthought.

INCLUDES:

  • We map your full email ecosystem from welcome and abandoned cart flows to post-purchase and re-engagement. Everything is built to drive LTV and repeat sales.

  • No more last-minute newsletters. We create a strategic campaign plan aligned to product drops, seasonal peaks, and your performance goals.

  • On-brand, on-message, and built to convert. We design and write every email with clarity, voice and visual consistency across every screen.

  • Right message, right customer, right time. We segment and test constantly to maximise engagement and deliver results you can track.

  • Build deeper loyalty and long-term value. From cross-sells to loyalty nudges, we turn single purchases into multi-touch customer journeys.