hospitality marketing specialists.

At The Popular Agency, we specialise in placing your venue at the forefront. With expertise spanning restaurants, hotels, bars and immersive experiences, we blend industry insight with innovative, tailored marketing solutions designed specifically for the unique challenges and opportunities of the hospitality industry.

We handle your marketing so you can focus on delivering exceptional guest experiences.

services include:

Content Creation
Social Media Management
Paid Ad Campaigns
Influencer Collaborations
Email Campaigns
Brand Development & Refinement
Events

READY TO GROW? LET'S CHAT

CASE STUDIES.

BUTTA BURGER

Launched in 2020, Butta Burger quickly rocketed from delivery-only sensation to an established casual dining brand with a growing number of prime location venues.
Campaign case study: “Hospitality Reality”.

A series of relatable TikToks featuring staff members designed to increase followers and engagement. Each TikTok achieved an average viewership of 1.2 million and an average engagement rate of 22.4%. The campaign was a permanent feature of our wider social media strategy and total TikTok Likes for @buttaburger_ reached 986.6K.
Donny's Doners

Dishing out all-day doners and dangerously good times to the people of London Fields, Donny’s Doners quickly made an impact on the capital’s food scene. With a carefully co-ordinated influencer campaign securing visits from high-profile creators including WHATWILLYCOOK and merch promotion from the likes of Bel Powley and Goldie, the brand’s organic reach grew quickly and has continued to rise.
Campaign case study: “Sessions”.
Central to the launch activation plans were a series of live DJ sessions with artists such as Theo Kottis, Alien Communications and Harrison BDP to raise brand profile and secure intended market positioning.