Ways to work with us

Most agencies hide their pricing until you're on a call. We'd rather you knew before you got there. Everything below has a set price, a set timeline and a clear deliverable. Start small, scale when it works.

[ WHERE ARE YOU? ]

[ MAKING ]

Building something new.

From £4,500

Launch

Where Popular started, and still our favourite work. Brand identity and a launch-ready website, designed and built by the founding team. Fixed scope, fixed fee, limited slots each quarter.

View Launch →
£495

Brand Positioning Audit

A senior audit of your positioning, messaging and visual world. Written report plus a 45-minute walkthrough call, delivered in 7 working days. £495, fully credited against any project you start within 60 days.

View the Brand Audit →
[ SCALING ]

Ready to scale.

Scaling works as a ladder. Start with a £495 audit, build your foundations in 30 days, then amplify, protect and grow. Each step proves the next before you spend on it.

Step 01 · Diagnose
£495

AI Visibility Audit

Find out exactly how visible your brand is to AI search. 60 queries across ChatGPT, Perplexity, Gemini and Claude, scored and reported in 7 days.

View the AI Audit →
Step 02 · Build
£1,950

AI Visibility Pilot

A 30-day sprint to build your AI visibility foundations. Audit, schema and content fixes implemented, baseline measured, and a tracking dashboard you keep. Citations compound from there.

View the Pilot →
Step 03 · Amplify
£2,500–£4,000

AI PR Sprint

Targeted digital PR that earns citations in the sources AI models trust. Placements, expert commentary and content that compound your Pilot gains. Add the Founder Citation Package from £1,950 to make you the expert the machines quote.

Talk about the Sprint →
Step 04 · Protect
£950/mo

AI Visibility Monitoring

Monthly citation tracking across ChatGPT, Claude, Perplexity and Google AI Overviews, competitor benchmarking and one prioritised action list. Sprint clients within 30 days pay £750/mo for their first three months.

Protect your visibility →
The side door
£2,950

Shopify Conversion Sprint

Not AI-curious yet, just leaking revenue? A fixed three-week sprint that finds and fixes the conversion leaks in your Shopify store. CRO audit, template fixes shipped in Liquid, and your two highest-impact Klaviyo flows rebuilt.

Book your sprint →
Ongoing
£2,999/mo

DTC Growth System

Google, Meta, creative, UGC and CRO run as one system by senior marketers. 30-day rolling, no junior account execs in sight.

View the Growth System →
Leadership
From £3,500/mo

Fractional Leadership

A fractional CMO or Brand Director embedded in your business one to two days a week. Senior strategy, channel ownership and a peer for the hard calls. Limited to three brands at a time.

Explore Fractional →
Creative and Digital Agency

WE MAKE BRANDS POPULAR.
THEN WE
SCALE.

The Popular Agency is a design and digital marketing agency powered by bold ideas, market data and an unapologetic obsession with popular culture.  Based in the UK, working globally.

↗ hi@popularagency.co.uk↗ Book a discovery call