CMS Setup & Architecture

Content management systems that grow with you, not against you.

CMS architecture that empowers your team and scales with your growth

A well-structured CMS makes content management effortless. A poorly structured one turns every update into a developer ticket. We design intuitive content architectures, custom fields and scalable workflows that let your team manage content confidently without technical support. Your content creation process becomes streamlined, consistent and genuinely enjoyable.

We choose the right platform for your specific needs, configure custom content models and build templates that make publishing fast and foolproof. Whether you are on Webflow, Shopify or a headless CMS, our setup prioritises long-term scalability and team efficiency over short-term convenience.

For growing DTC brands tired of wrestling with complicated content systems or paying developers for simple updates. We handle the technical setup and provide comprehensive training so your team can focus on creating great content, not fighting with your tools.

What's Included

Strategy & discovery session

Custom campaign build

Monthly reporting & optimisation

Dedicated account lead

Ongoing support

[ projects ]

CLIENT NAME
Hospitality
Creative and Digital Agency

WE MAKE BRANDS POPULAR.
THEN WE
SCALE.

The Popular Agency is a design and digital marketing agency powered by bold ideas, market data and an unapologetic obsession with popular culture.  Based in the UK, working globally.

↗ hi@popularagency.co.uk